Lech is both the biggest and the most attractive village in the Lech-Zürs area, high up in Austria's Arlberg valley. The picturesque town, named after the beautiful river that runs through it, has an authentic, cosy atmosphere - and is one of the most exclusive ski resorts in Austria. Lech seems to have struck exactly the right mix. It is smart, sophisticated and cosmopolitan but retains its old-world charm and friendly atmosphere.
The Lech-Zürs area is made up of Lech, Zürs and the surrounding villages of Zug, Oberlech and Stubenbach. Together they form a massive ski area with 260 km of pistes, 85 cable cars and lifts, and 180 km of open slopes. Known for its immaculately groomed, snowsure slopes, Lech is for the most part all about wide open intermediate cruisers. That's not to say that this isn't a resort for experts - the slopes at easily accessible Zürs, Stuben and St. Anton have fantastic black runs.
Lech also has the great advantage of fewer expert skiers, so the off-piste is often un-tracked. You can easily access the slopes from the village, and blue and red runs will whisk you to scenic Oberlech. The White Circle is the route between Lech and Zürs; a fantastic 22 km circuit that has been rated in the top 5 ski days in the world. An updated lift system has reduced queues, and offers pampered skiing with 10 heated chairlifts! If you're after even more tracks, the extensive Arlberg ski pass also includes St. Christoph, St. Anton and Stuben ski resorts.
The 14th century church spire adds to the charm of the village, which is filled with exclusive boutiques and quaint traditional architecture. Those who love to stroll the streets and enjoy the off-slope coffees, eating out and relaxing as much as the skiing will love Lech. For a little romance, take a horse-drawn sleigh ride to the scenic Zug valley and keep warm under a blanket as you glide past the river by moonlight. Lech attracts a fair amount of jet-setters; so needless to say, things can get a little expensive.